San Diego Comic Con Activation 2019
Downtown San Diego, CA | 60,000 square foot parking lot | Design Director in Collaboration with Populate Creative & Tool of North America
“Next is a Victorian-era Ellis Island-style exhibit that may be one of the most detailed in Comic-Con history.”
-The San Diego Union Tribune
Comic-Con 2019: Inside the massive Amazon Prime activation
Next is a Victorian-era Ellis Island-style exhibit that may be one of the most detailed in Comic-Con history. The noir fantasy series, starring Orlando Bloom, is about mythical creatures that are immigrating to a new city. At the installation, attendees are given the option of a “Creature” or “Human” card, then processed by angry British police officers that jokingly yell at you for getting in the wrong line.
Then, attendees are sent into a makeshift old world market with magical creatures selling fruit, vegetables, bread and other goods while police harass them. A big theme is fairies, pucks and other magic immigrants are not welcome.
After a few minutes, a fairy urges you to come quickly into a back room, revealing a dimly lit speakeasy with a full bar and seating areas. There are magical creatures performing songs and walking around the old furniture. The level of detail is pretty extensive with little peepholes to view videos of fairies getting dressed.
Credit: San Diego Unione Tribune
Process during the 3 month design + build effort as the Design Direction in collaboration with Populate Creative
Construction Document Set for Fabrication
(all drafted in Revit 2020)
